Why These Formulas From The Ordinary Always Sell Out
The Ordinary
Niacinamide 10% + Zinc 1%, $6.00
What’s the hype? A firm favourite, this formula is one to stock up on
Who’s it good for? If you battle with breakouts and blemishes you need The Ordinary Niacinamide 10% + Zinc 1% in your skincare arsenal. Both niacinamide and zinc help to ease inflammation, and the former helps to refine pores too. Apply it after any other serums in your routine.
The Ordinary
Hyaluronic Acid 2% + B5, $8.90
What’s the hype? The price of this serum has ensured its place at the top of the bestsellers list. Prior to The Ordinary launching you couldn’t find a hyaluronic acid serum for less than £15 and this formula gives you change from £6.
Who’s it good for? All skin types and tones can reap the hydrating rewards of this purse-friendly serum. Use it morning and evening after cleansing for maximum results.
The Ordinary
AHA 30% + BHA 2% Peeling Solution, $9.50
What’s the hype? This exfoliating treatment shot to fame on Instagram and TikTok thanks not just to its results, but its eye-catching red colour.
Who’s it good for? If you’ve used glycolic acid before, this is a potent dose and makes light work of any dry, dead surface skin, as well as helping to loosen blocked pores. Don’t be tempted to overuse this product though, once or twice a week is more than enough.
The Ordinary
Caffeine Solution 5% + EGCG, $8.90
What’s the hype? Caffeine is in plenty of eye creams thanks to its renergising powers, but it’s rare that you’ll find a 5% dose and a price tag of less than £10, let alone £5.80. EGCG is extracted from green tea and is thought to help ease puffiness.
Who’s it good for? Anyone who wakes up with puffy eyes and dark circles could benefit from this lightweight serum.
The Ordinary
Natural Moisturizing Factors + HA, $6.50
What’s the hype? We’ve talked a lot about price already, but less face cream contains hyaluronic acid, glycerin, ceramides and amino acids and it’s less than a fiver! This is another much loved formula that regularly garners praise on social media.
Who’s it good for? Whether you’ve got dry or oily skin, this clever moisturiser is worth trying out as it can be layered over all serums, including your retinols and vitamin C formulas.
The Ordinary
"Buffet", N/A
What’s the hype? Interestingly, this was a slow burner when it first launched as ‘Buffet’ is more expensive than the other serums. This is due to its more complex formula. Unlike the other products that are made up of one or two ingredients, ‘Buffet’ contains multiple, including amino acids and peptides to tackle ageing skin.
Who’s it good for? Anyone who is concerned with fine lines and wrinkles, dullness, hydration and pigmentation.
The Ordinary
Glycolic Acid 7% Exfoliating Toner, N/A
What’s the hype? An affordable, entry level glycolic solution that helps to smooth and brighten your complexion, there’s little not to love about this exfoliating toner.
Who’s it good for? While The Ordinary AHA 30% + BHA 2% Peeling Solution is best suited to the glycolic pros, this toning solution is perfect for anyone who’s new to AHAs (alpha hydroxy acids).
The Ordinary
Vitamin C Suspension 23% + HA Spheres 2%, $7.80
What’s the hype? Research has shown that 23% is the highest amount of vitamin C our skin can absorb and utilise. Usually this type of product would set you back a lot more than £4.90. When this formula is in stock, we highly recommend buying two without delay.
Who’s it good for? If you’ve heard about the powers of vitamin C but have yet to try it, this is the perfect formula to get you started. Vitamin C is a powerful antioxidant and renowned for its brightening benefits.
The Ordinary
100% Rose-Hip Seed Oil, $10.90
What’s the hype? Rosehip oil is the beauty industry’s go-to oil because it offers serious skincare benefits, including easing the appearance of fine lines, wrinkles and pigmentation. It’s rare to find a cold-pressed pure oil for less than a tenner.
Who’s it good for? Pretty much all skin types, including oily, can benefit from using rosehip oil in the evenings. Two to three drops massaged into your skin will leave your complexion looking fresher and plumper almost instantly.
